written by john c ashworth I just read a story about erosion in the outer banks, and there is a business lesson embedded that I want to share with you. You really shouldn’t make decisions with blinders on. Hope and faith are not a strategy for success… Since 2007, the Outer Banks have lost more…Read More
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written and produced by john c ashworth How to write a cold email that gets a response and doesn’t irritate people like this one did… The cold email is a great way to get your name out there but it can be time consuming and ineffective. I know you can do better. And I know…Read More
by john c ashworth No matter the level of creativity, the amount, or even the overall effectivnes of your advertising…none of it will solve the problem of being forced to overcome a product or experience that is disappointing, frustrating, or even misleading for your customers and clients. This reminds me of the tiny little shit…Read More
produced by john c ashworth I can still remember the day two year ago very clearly. A small group of us standing 6-feet apart at the front of the office, listening to the announcement that we would all be headed home for awhile. “I should probably take an inventory of what you decide to take…Read More
produced by john c ashworth How & Why your business growth requires REAL salespeople If you’re NOT asking for the deal, I don’t believe you can call yourself a REAL salesperson. And if you’re a business or a sales manager and you find this to be a problem for you? Time for some sales training…Read More