Our democracy is like the steel of a sword. The more you temper it, the stronger it becomes…

from the desk of johnny renaissance

This is a beautiful message from Arnold Schwarzenegger.

Personal. Heartfelt. A powerful example of how eloquent and personal story-telling can produce a truly moving message.


john

How to promote your business and your personal brand using these 4 often overlooked strategies

How to promote your business and your personal brand using these 4 often overlooked strategies

written by john c ashworth

  1. Worry less about image then everyone else does.
  2. Write like you would talk, face-to-face, belly-to-belly, person-to-person.
  3. Be friendly, not stuffy.
  4. Be courageous
Continue reading “How to promote your business and your personal brand using these 4 often overlooked strategies”

If you can’t clearly articulate what makes your business unique, how can you expect anyone else to care?

written by john c ashworth

I’m talking about your unique selling proposition here.

Do you have one?

What is it?

And does it answer the following question? Because if it does not, STOP everything you’re doing and ALL your marketing, because until you are very clear on this, you’re wasting lots of time, money and energy!

Why should I choose your business, product or service versus any and every other competitive option available to me, including doing nothing at all?

-John

The Reason I Have a Regular Gig on NBC…

There are 3 very important parts of the process when you send a press release to your local media.  I outlined them in a blog post earlier this week.  You can read them here if you like:

In addition to those three essential ingredients, there is one more very important part of the process.  It’s vital actually and if you want to know what it is, you can listen to my podcast today by clicking the following link…

Click Here for Today’s Podcast

Have a great weekend!

John

be a fitness nomad
http://www.beafitnessnomad.com

PS  The membership site is open for business and one of the most crucial sections is that devoted to the topic I’ve been talking about all week.  Check it out at:

http://www.BeAFitnessNomad.com

64 Square Feet of Nourishment…

I don’t publish to my personal blog as much as I would like, but I put a story up there today you might be interested in…

Title: 64 Square Feet of Nourishment

As a professional, you need to make the choice about how much personal stuff you share in the process of building your personal brand.  Personally, I always get great feedback on the personal stuff that I share.

Enjoy…

Have a great day!