The other important set of facts you need to accept when it comes to your sales team are these…and I warn you, they are a little disturbing but they are in fact very accurate…
Read MoreThree Keys to Selling like a Superstar written by john c ashworth First, I’ll give you the three keys, and then I’ll cover number 1-3 in more detail in three different posts… Embrace selling Create Killer Scripts The final close – so easy to mess this one up; and so easy to correct. And when…
Read MoreYOUR ability to Produce is the only security YOU have written by john c ashworth I’ve been a salesman a long-time now. Really my whole life. There’s something about the chase. The game. The wins and losses that represent experiences that are as I can get to the fun I had as an All-American soccer…
Read MoreSalespeople…Stay focused on your primary objective. You remember it, right? written by john c ashworth Right. Selling and sales. Because on any given day there are a million and one things that have the potential to distract you from this one very important objective. Selling. EVERYTHING you’re doing is in one of two categories. EVERYTHING…
Read Morewritten by john c ashworth Ask most small business owners to share their unique selling proposition and far too often you’ll get a blank stare… Sometimes, you’ll hear them share a tag-line. Maybe from a recent advertisement they put together or something they created long ago without much forethought and nary an interesting thought about…
Read Morewritten by john c ashworth The Golden Rule of Selling Recently, I’ve been reading, Advanced Selling Strategies by Brian Tracy. Actually, I’ve been listening to it in the car on the way to and from work. This morning, Brian was talking about what he calls, ‘The Golden Rule of Selling.’ Which is… “Treat others as…
Read Morewritten by john c ashworth I’ve heard Mark Cuban say it on Shark Tank; and I’ve heard and read this idea in many other places too… “Sales cure a lot of ills.” In other words, when all else fails, focus on selling. Because if you’re not selling anything, you’re not really doing anything to make…
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