news, information, inspiration, and business strategies for funeral directors.
In my work with funeral directors everyday I am blessed with the opportunity to serve a truly unique and committed group of individuals. This is a great story in the spirit of this effort.* -John Phil Miller of Hays has seen and done it all in the funeral service business, and at the end of…
Read MoreWhen a loved one passes away, it’s difficult to cope with the grief and adjust to life without them. By finding a way to honor and remember them, family and friends can have a piece of them to hold onto forever.From making a keepsake to creating an annual tradition, thereare many ways to honor a…
Read MoreOnce seen as recession-proof, the funeral industry is in a death spiral. Some owners are staving off the end by catering to a new generation’s burial tastes Source: Once seen as recession-proof, the funeral industry is in a death spiral. Some owners are staving off the end by catering to a new generation’s burial tastes…
Read MoreIn addition to this article, be sure to read the specific story about the popularity of crowdfunding for funerals in Philadelphia, PA. -John It’s not just in Philadelphia either. Communities across the country turn to crowdfunding. NerdWallet obtained data from four popular third-party crowdfunding sites. They found that the “Funerals, Memorials & Tributes” category…
Read MoreThis is a great article about the prominence of crowdfunding campaigns for funerals in Philadelphia. If you are a funeral home in Philadelphia and you are running the Frazer web site platform, you have crowdfunding built right in to your web site. One of the big benefits of this is the fact that you don’t…
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In this video produced by me and my team at Frazer Consultants, we show you exactly how to get testimonials and how to respond to online reviews. I realize that often funeral directors are reluctant to ask for testimonials. That’s understandable, however, the stories from your client families is one of the most powerful marketing…
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