Month: April 2020

Why YOUR small business marketing MUST lead with MESSAGE and Not media

Why YOUR small business marketing MUST lead with MESSAGE and Not media written by john c ashworth This idea is like a bucket of cold water dumped on you in the middle of the night – it’s ALARMING, probably even confusing, because what I’m about to share with you will likely be in stark contrast…

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Spring takes on a new meaning this year…

written by john c ashworth Inside the thicket of a deadly pandemic, life outside in nature seems all the more subtly determined to affirm the resilience of life. Just outside my home office window, sitting patiently and steadfast all winter long, a now medium-sized bush sits much more tolerant than I of warmer weather that…

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The Anatomy of Direct-Response social media marketing program – Part 2 of 6

Click here for the Index of this series The Anatomy of Direct-Response social media marketing program – Part 2 of 6 Don’t make delaying a desirable option OR feel like everything MUST be perfect before you start. written by john c ashworth Reach, Likes, Thruplays, Shares. All great stuff on some level, but they mean…

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Stay at home order? Boy do I have it easy…

Stay at home order? Boy do I have it easy… written by john c ashworth So, this morning I woke-up and read story #1 and then story #2 in The Washington Post and I thought to myself, “Where am I?” And then, of course, I also thought to myself, boy do I have it easy…staying…

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Trust your imagination. It holds great beauty and truth for all of us.

Trust your imagination. It holds great beauty and truth for all of us. written by john c ashworth On Saturdays and Sundays sitting here in the ash flash workshop, I sometimes leave for the day feeling a little frustrated. I need more time, I think. More time… So much to read, learn and discover and…

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Looking for a way to support front-line healthcare workers?  Give FIGS – The Frontline Set | FIGS

Looking for a way to support front-line healthcare workers?  Give FIGS – The Frontline Set | FIGS written by john c ashworth My wife Laura is a nurse. Her Mom was a nurse too. They are amazing warriors and I can only hope to be fraction of who they are as devoted, strong, resilient human…

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