written by john c ashworth We have all experienced this. A great sales letter or sales pitch that somehow drew us in and suddenly we’re ready to buy. What happened? A master storyteller drew us in. A well written story is one of the most persuasive sales and copywriting techniques you can put to work…
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written by john c ashworth Recently, the idea of self-discipline and self-management has surfaced in my daily reading and notes. I read a ton down here in the the ash flash workshop. I have a multitude of notebooks jammed into bookshelves and into the corners of almost every room. All of them with some really…
Read Morewritten by john c ashworth One of the biggest mistakes salespeople make is in not knowing their products to the core. And not just knowing them, but really knowing and understanding what those products do for the people who buy them. Very often, until you know your stuff, the reasons you think people buy are…
Read Morewritten by john c ashworth Ready to leap? You cannot hold onto to that which no longer works and expect new and better things to come into your life. Sometimes you have to let go. Leap. This is a good post for January when most of us get so caught-up in looking forward and adding…
Read MoreEvery day I discover more of the things you taught me and that I will remember and take with me everywhere I go… In addition to that, I now have a number of projects that I will somehow have to find a way to finish without your expertise 🙂 Godspeed to you my friend, Dad,…
Read Morewritten by john c ashworth This I know to be true from my work during the first half of my career as a fitness expert, clinical exercise physiologist and health coach… I worked with a lot of business owners, entrepreneurs and professionally driven individuals during that time. Most entrepreneurs and small business owners are often…
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